Resume revelation for smart job hunters: SEO keywords are critical, say experts

By | Erica Lamberg | www.foxbusiness.com
More industries  are using “search engine optimization” – “SEO” – in their recruiting efforts, which includes identifying specific keywords within resumes to find just the right hire, talent acquisition professionals say.
So it’s worth considering: Is your resume keyword-rich, allowing it to rise to the top of the pile and help you  land a great new job?
“Recruiters use SEO word searches to find candidates with the desired qualifications for a role based on the keywords in their resumes,” Jill Chapman, director of early talent programs at Insperity and based in Houston, Texas, told FOX Business.
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“These SEO keywords are often based on the language used in the job posting,” she explained.
How you can use SEO to get a resume noticed
Ideally, you should tailor a resume and cover letter to the language of the job posting when applying for a job, dropping in the pertinent keywords, Chapman said.
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