How to Maximize Sales Conversions in Your Sales Conversations | EMyth

You might be frustrated—or even frightened—by the economic changes that are currently impacting nearly every business and family. The truth is that economic cycles are a reality of life. So what adjustments can you make to protect the health of your business given whatever changes are happening?
Cutting costs may be the first course of action that comes to mind—and implementing layoffs to reduce human resource costs might seem like the place to start. It’s a common move that could seriously impact your capability when the market bounces back. So before you do that, take a fresh, strategic look at the state of your company’s finances and determine what creative actions you could take to help your business survive—and even flourish.