Online Business Ideas: Easiest Wins for 2023






/*! elementor - v3.15.0 - 20-08-2023 */
.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block} Are you frustrated because you’re stuck in that nine-to-five grind , dreaming about the freedom of owning your own online business? You’re not alone. I remember yearning to break the corporate chains but didn’t know where to start. Hi, AJ here! Over the last decade, I scaled and (recently) sold my online business for multiple seven figures. I started Small Business Bonfire (SBB) to help inspire and empower others to do the same. In this article, I share my top innovative online business ideas so you can jump-start your entrepreneurial journey and live the life of freedom you’ve been dreaming of. If you are ready, let’s explore these online business ideas!









Key Takeaways







Embarking on a path to financial freedom can be kick-started by embracing an innovative online business idea.




Find your niche, understand your target market, and create a business model that works for you.




Many online business ideas require minimal upfront investment and resources to get started.




Crafting a scalable and adaptable business model is crucial for success in the online market.












/*! elementor - v3.15.0 - 20-08-2023 */
.elementor-widget-divider{--divider-border-style:none;--divider-border-width:1px;--divider-color:#0c0d0e;--divider-icon-size:20px;--divider-element-spacing:10px;--divider-pattern-height:24px;--divider-pattern-size:20px;--divider-pattern-url:none;--divider-pattern-repeat:repeat-x}.elementor-widget-divider .elementor-divider{display:flex}.elementor-widget-divider .elementor-divider__text{font-size:15px;line-height:1;max-width:95%}.elementor-widget-divider .elementor-divider__element{margin:0 var(--divider-element-spacing);flex-shrink:0}.elementor-widget-divider .elementor-icon{font-size:var(--divider-icon-size)}.elementor-widget-divider .elementor-divider-separator{display:flex;margin:0;direction:ltr}.elementor-widget-divider--view-line_icon .elementor-divider-separator,.elementor-widget-divider--view-line_text .elementor-divider-separator{align-items:center}.elementor-widget-divider--view-line_icon .elementor-divider-separator:after,.elementor-widget-divider--view-line_icon .elementor-divider-separator:before,.elementor-widget-divider--view-line_text .elementor-divider-separator:after,.elementor-widget-divider--view-line_text .elementor-divider-separator:before{display:block;content:"";border-bottom:0;flex-grow:1;border-top:var(--divider-border-width) var(--divider-border-style) var(--divider-color)}.elementor-widget-divider--element-align-left .elementor-divider .elementor-divider-separator>.elementor-divider__svg:first-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-left .elementor-divider-separator:before{content:none}.elementor-widget-divider--element-align-left .elementor-divider__element{margin-left:0}.elementor-widget-divider--element-align-right .elementor-divider .elementor-divider-separator>.elementor-divider__svg:last-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-right .elementor-divider-separator:after{content:none}.elementor-widget-divider--element-align-right .elementor-divider__element{margin-right:0}.elementor-widget-divider:not(.elementor-widget-divider--view-line_text):not(.elementor-widget-divider--view-line_icon) .elementor-divider-separator{border-top:var(--divider-border-width) var(--divider-border-style) var(--divider-color)}.elementor-widget-divider--separator-type-pattern{--divider-border-style:none}.elementor-widget-divider--separator-type-pattern.elementor-widget-divider--view-line .elementor-divider-separator,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:after,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:before,.elementor-widget-divider--separator-type-pattern:not([class*=elementor-widget-divider--view]) .elementor-divider-separator{width:100%;min-height:var(--divider-pattern-height);-webkit-mask-size:var(--divider-pattern-size) 100%;mask-size:var(--divider-pattern-size) 100%;-webkit-mask-repeat:var(--divider-pattern-repeat);mask-repeat:var(--divider-pattern-repeat);background-color:var(--divider-color);-webkit-mask-image:var(--divider-pattern-url);mask-image:var(--divider-pattern-url)}.elementor-widget-divider--no-spacing{--divider-pattern-size:auto}.elementor-widget-divider--bg-round{--divider-pattern-repeat:round}.rtl .elementor-widget-divider .elementor-divider__text{direction:rtl}.e-con-inner>.elementor-widget-divider,.e-con>.elementor-widget-divider{width:var(--container-widget-width,100%);--flex-grow:var(--container-widget-flex-grow)}







/*! elementor - v3.15.0 - 20-08-2023 */
.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px} The Best Online Business Ideas for 2023



The Internet has been a great equalizer for entrepreneurs and small businesses. It no longer matters where you live, your qualifications, or how much money you have to get started — anyone can create an online business with the right tools. But with so many ideas out there, it can be hard to decide which type of online business is right for you. To help, I’ve identified the best online business ideas I have seen take off in the last few years.















/*! elementor - v3.15.0 - 20-08-2023 */
.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=".svg"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}



Sell Social Media Services



The number of people using social media platforms is growing by the day. That means there is a huge demand for businesses that can provide help managing and optimizing their social presence. Why Choose to Sell Social Media Services? Selling social media marketing services has a lot of potential for growth as more and more businesses recognize the importance of having an active presence on social media. Outsourcing their social media management services can be more cost-effective for small businesses than hiring in-house staff. Selling social media marketing services include: Developing content strategies Creating visuals for posts Engaging with followers Advertising campaigns Tracks and reports analytics Selling social media services can also be incredibly lucrative as the demand for these services continues to rise. Pros and Cons of Selling Social Media Services Pros: Social media services are in high demand Low startup costs Flexible working hours Cons: Social media platform algorithms are continually changing It can be challenging to stand out in a crowded market



















Sell SEO Services



Search Engine Optimization (SEO) is optimizing websites to achieve higher rankings in search engine results. Businesses that want to get more organic traffic and appear higher on Google’s search engine results page know they need SEO experts to help them. Why Choose to Sell SEO Services? SEO is an evergreen, high-demand industry with no signs of slowing down. The process can be complex and requires significant knowledge, making it one of the most lucrative online businesses to start. By offering SEO services, you’ll be helping small businesses get more organic traffic and create a steady income stream for yourself. Most people don’t have the skillset or in-depth knowledge needed to optimize for search engine results , so if you can learn/already know the ropes, you have a unique opportunity to help others and get paid for it. Pros and Cons of Selling SEO Services Pros: SEO is in high demand and will continue to be so Ability to work remotely You can charge significant fees for your services Cons: You have to stay up to date on the ever-changing algorithms of search engines SEO can be time-consuming and challenging to learn SEO is a long-term investment, and results may take time



















Sell Email Marketing Services



Email Marketing Services is another phenomenal online business idea. It involves managing and optimizing email campaigns for businesses. This type of service appeals to businesses as it helps them connect directly with their customers, build brand awareness, and boost conversions. Why Choose to Sell Email Marketing Services? Email marketing continues to be one of the most effective and cost-efficient tools for digital marketing. As an email marketing service provider, you can offer a range of services to small businesses that don’t have the time or expertise to manage it alone. Services you can provide include: Designing engaging email layouts Writing compelling email copy Setting up automated email sequences Analyzing email campaign performance Email marketing can be easy to learn and has the potential for high returns , making it an ideal online business for those looking to start a venture. Pros and Cons of Selling Email Marketing Services Pros: You can offer a range of services Opportunity for long-term client relationships Possibility for passive income with automated campaigns Highly effective digital marketing tool Cons: Need to stay on top of trends and changes in email marketing tools and strategies Email marketing campaigns can be difficult to track for ROI



















Sell Web Design Services



A website is essential for businesses in the digital age, yet many small business owners lack the technical know-how to create and manage their own. As a web designer, you can offer services to build and maintain custom websites for small businesses. This includes: Designing the layout and look of the website Setting up content management systems (CMS) Adding features such as contact forms, payment integrations, etc. Optimizing websites for search engine rankings Why Choose to Sell Web Design Services? Web design services are in high demand as small businesses understand the importance of having an online presence. By offering web design services, you can help small businesses create an online presence and reach more customers. You can also charge a premium for your services due to the technical knowledge required to build and maintain custom websites. Pros and Cons of Selling Web Design Services Pros: Every business today needs a website Ability to work remotely Lucrative income potential Cons: Need to learn and keep up with web development tools and trends Projects may require a lot of hours to complete



















Sell Video Marketing Services



Video marketing is another powerful digital marketing tool with a huge potential for growth. Businesses can use videos to highlight their products or services, engage audiences, and build brand awareness. As a video marketer, you can offer a range of services, such as: Creating promotional videos Developing explainer videos Editing and optimizing videos for different platforms Analyzing video performance metrics Why Choose to Sell Video Marketing Services? Video content is a must-have for businesses as it helps engage audiences, increase conversions, and boost brand awareness. Selling video marketing services provides you the opportunity to help businesses reach more customers with powerful visuals. It also provides an opportunity to earn a lucrative income, as video marketing services are in high demand and require significant technical knowledge. Learning to create and edit videos can be time-consuming, so businesses are willing to pay for these services. Pros and Cons of Selling Video Marketing Services Pros: Video content is highly engaging and can have a positive impact on conversions Ability to work remotely with clients from anywhere in the world Can charge significant fees for your services Cons: You need to stay up to date on trends within the video marketing industry Projects may require long hours or tight deadlines



















Sell Graphic Design Services



Graphic design is another popular online business idea that can be leveraged to create value and generate a steady income stream. It is the process of creating visuals that represent an idea or concept. It can be used for a variety of tasks, including: Designing logos Creating digital and print ads Developing packaging Building infographics Why Choose to Sell Graphic Design Services? Graphic design is a highly sought-after service due to the need for visuals in marketing. By offering graphic design services, you can help businesses convey their message and brand story more effectively with visuals. You can also charge premium fees for your services as it requires an eye for aesthetics and a technical skillset. Pros and Cons of Selling Graphic Design Services Pros: A great way to show off your creativity The ability to collaborate with clients globally while working remotely Premium fees for your services Cons: Requires a good understanding of design tools, software, and trends Clients’ visions and expectations can be hard to meet



















Sell Content Marketing Services



Content marketing is the process of creating content to engage audiences and build relationships with customers. It can be used to achieve various goals, such as increasing brand awareness, driving traffic, and boosting conversions. Services you can offer include: Writing blog posts Creating videos or podcasts Optimizing content for SEO Managing social media accounts Why Choose to Sell Content Marketing Services? Content marketing is an essential part of any online business today. By offering content marketing services, you can help businesses create and distribute effective content that engages customers and drives sales. Content marketing services can be a great way to start your own online business if you are good at writing, creating visuals, or managing social media accounts. Pros and Cons of Selling Content Marketing Services Pros: You can work anywhere in the world with an internet connection Ability to collaborate with clients on exciting projects AI-driven content creation tools have made it easier to produce high-quality content Cons: AI-based tools are being used more and more in the field (so businesses may not be willing to pay as much for services) Need to stay up to date on trends and changes in SEO algorithms



















Start a Clothing Brand



Clothing brands are becoming more popular due to the rise of e-commerce and social media. Starting a clothing brand is not only trendy but also a great way to generate income from selling your products online. You can use platforms like Shopify to set up an online store, accept payments, and manage orders. Why Choose to Start a Clothing Brand? Starting a clothing brand is an exciting business venture that can lead to long-term success. It allows you to express yourself creatively , interact with customers, and build strong relationships. You also have the potential for high profits as you own the entire production and sales process. Pros and Cons of Starting a Clothing Brand Pros: Ability to design and create unique garments Your own platform for selling products online Potential for high profits as you own the entire production and sales process Cons: Requires significant capital investments upfront Learning how to manage an online store can be time-consuming



















Build & Sell Online Courses



An online course is a great way to generate passive income while helping people learn new skills. You can create and sell online courses on platforms like Udemy, Skillshare, and Teachable. These platforms provide the necessary infrastructure to create courses, accept payments, manage orders, and track analytics. You can offer any course that you have expertise in ( there is a never-ending list of topics you can choose from), such as: Programming and coding Health and fitness advice Photography and editing techniques Creative writing and blogging Etc.  Why Choose to Build & Sell Online Courses? Creating and selling online courses is a great way to make money while helping people learn new skills. It is also a great way to build an audience and establish yourself as an expert . Although the initial investment of your time and energy may be high , once your courses are set up, they require minimal upkeep and pay off in the long run with a steady income stream. Pros and Cons of Building & Selling Online Courses Pros: You have complete control over prices, course topics, and content Potential for long-term passive income with residual sales Platforms provide the necessary infrastructure for course creation and distribution Cons: Requires significant upfront investments in time and resources Competition is high, so you need to find a way to stand out from other courses on the market Requires marketing to promote courses and attract customers



















Start a YouTube Channel



YouTube is the world’s most popular video streaming platform , with billions of monthly users. Creating a YouTube channel and uploading videos is a great way to start an online business. You can monetize your YouTube channe l by joining the Partner Program and earning money from ads or affiliate marketing. Why Choose to Start a YouTube Channel? Starting a YouTube channel is an excellent way to get started with online entrepreneurship. You can showcase your skills, build relationships with viewers, and make money through ads and affiliate marketing. Although building an audience on YouTube may take time, creating engaging content can make a long-term online business. Pros and Cons of Starting a YouTube Channel Pros: Opportunity to make money through ads or affiliate marketing Ability to express yourself creatively with videos Platforms provide the necessary infrastructure for course creation and distribution Cons: Building an audience may take time if you don’t already have an established presence Requires significant investments in time and resources (such as video equipment) to create high-quality content



















Start a Podcast



A podcast is an audio show that can be streamed online or downloaded for later listening. Podcasts are a great way to reach people and tell your story. You can create a podcast about any topic you’re passionate about . Some popular options include: Music Sports Business Food Travel Etc.  Why Choose to Start a Podcast? Starting a podcast is an excellent way to create your own online business. You can monetize your podcast through sponsorships or ads on popular platforms like Apple Podcasts and Spotify. To succeed long-term, you need to find a way to stand out from other podcasts on the market and build relationships with your listeners. Podcasts also provide an opportunity to learn from industry experts and showcase your knowledge through interviews. Pros and Cons of Starting a Podcast Pros: Ability to reach people from anywhere in the world Potential for long-term success with interesting content Opportunity to create relationships with industry experts via interviews Cons: Building up a following takes time Difficult to monetize without sponsorships or ads Requires consistent upkeep to keep the content fresh and interesting



















Sell on Etsy



Etsy is an online marketplace where you can showcase and sell unique handmade goods . You can open a store on Etsy and quickly start selling your products to customers around the world. Why Choose to Sell on Etsy? Selling on Etsy is a great way to start an online business, as it requires minimal upfront investments and provides easy access to customers around the world. You only need the materials for your products, and you can start selling right away. Etsy also provides an established platform for listing and selling your products with built-in marketing tools, analytics, and support. It also helps you build customer relationships and get product feedback. Pros and Cons of Selling on Etsy Pros: Easy to set up and get started Established a platform with built-in marketing tools and support The cost per month to maintain a store on Etsy is low Cons: Fees for listing items on Etsy (20 cents per listing) No customization of the platform (other than your product photos and descriptions) Competition is high



















Start a Shopify Store



Shopify is an e-commerce platform that allows you to easily create and manage an online store. You can customize your store with themes, add products quickly and easily, and start selling in no time. Why Choose to Start a Shopify Store? Starting a Shopify store is an excellent way to start selling online quickly. Shopify provides a comprehensive platform that includes themes, payment gateways, analytics, and more. It also helps you build brand recognition by allowing flexibility with custom domain names and marketing tools. If you already have an existing business, Shopify is an excellent choice for taking it online. Or, if you’re just starting and want to start an online store, Shopify can help you do it with minimal time and effort. Pros and Cons of Starting a Shopify Store Pros: Easy to start and use the platform Variety of features and add-ons Opportunity to sell physical products, digital goods, and services all in one place Cons: Fees for using Shopify (plans start at $29 a month) There isn’t email hosting, so you have to use a third-party service It is challenging to exit the platform if you decide to move to another e-commerce solution



















Sell Coaching Services



Coaching is an excellent way to start an online business, as it allows you to l everage your expertise and experience to help others achieve their goals. The coaching can be done via video conferencing, phone, or in-person meetings. Why Choose to Sell Coaching Services?&