There’s so much to figure out with digital marketing on social channels like Facebook and Instagram. Techniques for finding success need to be continually measured and updated since what worked a few months ago may no longer have an impact. Finding a trusted source for help can be a challenge. Joining us today on The Small Business Show is the Founder and CEO of Divine Social . Traci Reuter has decades of sales and marketing experience and now focuses her expertise on helping companies create and focus their strategies for digital marketing success.
00:00:00 Small Business Show #303 for Wednesday, November 18, 2020
Creating Facebook, Insta, Pinterest campaigns with Traci Reuter from Divine Social
Entrepreneurship: Start out of necessity, continue for the freedom (or flexibility)
The allure of predictability
Evergreen advertising funnel – Three pillars
Building audience
Create engagement
Generate conversions
Bring your customers into your ecosystem first
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Warm Up your customer before you convert
“I have yet to see a business where video doesn’t work”
80% of all video is watched with the volume off
When it’s screaming at you, trust your gut.
With Amazon (and others) “You don’t own the customer relationship”
Action: Create a video with a call to action, then let it run for a month
“Just because it fails doesn’t mean it didn’t work.”
If you’re spending more than $3k/month on social
Email Traci: [email protected] for your free 15-minute call
Traci Reuter from Divine Social
DivineSocial.com/SBS
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