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What are the key weaknesses of Generative AI?
Experts have studied generative AI extensively. This article highlights the key weaknesses of generative AI, providing insights into its...
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From traditional e-banking to modern digital banking
How is e-banking changing and where are modern digital banking services heading? Find out more here. The article From traditional e-banking...
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Dangers of self-marketing – online marketing is too precious
Time is precious, and you shouldn't waste it as an entrepreneur on things you're not 100% proficient at. If you try to do your own marketing...
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Double Materiality Assessment explained in the Context of CSRD
Understand double materiality and its role in the Corporate Sustainability Reporting Directive (CSRD). This guide explores the benefits,...
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How to get rid of cold calling – and win new customers for life
Let's get this out of the way: In the 21st century, few companies are successful because their marketing is good or because they are successful...
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Sustainability Reporting (ESG Reporting) Standards and Frameworks explained
Explore and understand sustainability reporting, including an explanation of the most widely used ESG standards and frameworks. The article...
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Understanding Stagflation and its Causes, Effects, and Possible Policy Responses
Understand stagflation, its impact on the global economy and businesses, and the limited policy responses available to governments to combat...
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Synergy between brand development and organizational development as great potential
A powerful vision and shared values characterize the orientation of both areas. In practice, it is crucial to use the connection and adapt it...
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Data-Driven, Insights-Driven, and Value-Driven Models With Data as a Strategic Asset
Explore the three data-driven management approaches – data-driven, insights-driven, and value-driven – that shape the future of...
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The right way to deal with AI
AI models can harbor a number of risks. However, if artificial intelligence is used thoughtfully and responsibly, the use of such tools can...
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Business 5.0: How to face the turning point properly now
Read here how companies can adapt to the age of artificial intelligence and Business 5.0 to increase their innovative strength, efficiency and...
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Block Someone on TikTok in 3 Steps
As TikTok has become a leading social media platform, problems with fake accounts, haters, spammers and more have arisen. Here is everything...
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EU Data Act explained – GDPR 2.0, even more effort or false alarm?
The EU Data Act follows the EU GDPR, which came into force in 2018 and ushered in a new era of data protection law. However, what previously...
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Is there a formula for success? Is guaranteed success possible?
Making a product so irresistible that customers simply have to buy it - does that work? Can you use it to make a company a guaranteed success?...
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The implementation of a digital sales strategy
A sales strategy is only as good as the execution that follows. Optimizing your conversions depends on the content and the tech stack behind...
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Soft Power in Everyday Life – Dealing with the Language in the Company Correctly
Companies today face the problem of recruiting and retaining staff. At least for as long as newly recruited employees stay at all. Long-term...
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Service Level Agreements – SLAs Explained: Controlling and Measuring Good Service
SLA as a term, everyone has probably heard it before. Often one has the impression that this is exclusively about documents with the same...
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Foundations for a Digital Sales Strategy
If you want to start your own business, sales is one of the most important departments to help a company succeed. And even though "just go for...
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Logbook Metaverse in Real Case – Nothing ventured, nothing gained
How can you use the Metaverse in your everyday business life and for knowledge expansion and further education? Because - staying on the ball...
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Implementing Artificial Intelligence (AI) in Sales
The rapid development of artificial intelligence (AI) has revolutionized B2B sales and created numerous opportunities for companies. By...
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Regulatory Sandbox defined – Meaning and Impact on Innovation
Regulatory sandboxes foster innovation while navigating complex regulations. Done right, they unlock potential; missteps can lead to unintended...
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Data-Driven Employer Branding Explained
In this article we will dive into the world of data-driven employer branding. We will look at topics such as the relevance & opportunities...
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EU Digital Strategy 2030 – Setting goals for the digital age
On 9 March 2021, the EU Commission presented the objectives for the digital age until 2030. The core points of the digital strategy are...
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Tackle and accelerate digital transformation (finally)
The tech centres in Silicon Valley and Shenzhen stand for one thing like no other regions in our business world: speed! This demand is an...
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EU Digital Markets Act (DMA) explained incl. Summary
Understand the EU's Digital Markets Act, its impact on tech giants, and the quest for a balanced digital landscape promoting competition and...