https://jimsmarketingblog.com/feed/
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When was the last time?
Photo by Fox on Pexels.com When was the last time you tested different pricing models? When was the last time you were...
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Free Offers: How to make them work for your business
Photo by Bernard Hermant on Unsplash Yes, free offers can significantly increase your sales. But you need to use them...
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An important lesson from the last 7 days
Today, I’d like to share a profoundly important marketing and business development idea with you, which is often ignored....
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Your customer and your business, are one
What I am about to share with you is gold dust. And if you take a moment to read it, it can radically improve the success of your...
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You may want to publish your newsletter differently. Here’s why!
I have an idea to share with you today regarding newsletter marketing. Specifically, how to reach a wider spread of your readership....
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Give yourself a huge competitive advantage… that’s rarely mentioned
Empathy is rarely discussed when people talk about building a successful business. However, empathy is one of the most important...
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How to build trust, before a prospect even knows you
Today, I’d like to give you a proven way to build trust from your prospective clients or customers — before they even...
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Why didn’t I get the contract?
Thousands of business owners find themselves asking that question every day. They’ve lost out on a big sale, an important...
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Lists dominate marketing. Here’s why you should use them
Ever wondered why so many articles, videos and newsletters are based around the idea of a numbered list? It’s because lists are...
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Proven ways to boost your sales. Plus examples
Today, many small business owners are prospering like never before. They’ve tapped into an amazing opportunity. I want you and...
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Build a better contact network, starting now
They say it’s not what you know, but who you know that counts . That’s because knowing the right people is essential for...
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They know they need it. So why aren’t they buying?
It’s so frustrating. A prospect has seen your marketing. They’ve spoken with you and had all their questions answered....
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How to attract the right kind of attention
Typically, business owners buy advertising in order to get the attention of prospects. Today, I’m proposing you consider an...
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You don’t need more awareness. This is what you need
Photo by Pixabay on Pexels.com When a business owner is failing to get the sales they need, increased awareness is almost never the...
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Easy does it. No it doesn’t!
In business, easy is overrated. It’s easy to meet our customer’s expectations. Easier than exceeding their wildest...
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How to know what your prospects REALLY want from you
Photo by Ann H on Pexels.com Here’s what we’re told. The key to business success is to give the marketplace what it...
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Unleash the power of vigorous, written marketing
Most of the written marketing I see is at least 75% too long. Overlong marketing lacks impact. It also lacks clarity and totally...
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How to lower the risk & make more sales
One of the most effective ways to increase sales, is to lower or remove the perceived risk attached to buying from us or hiring us....
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Blogs are crushing it in 2024
Photo by Plann on Pexels.com Blog posts remain the most popular content format for marketers, with 9 out of 10 marketers using...
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Are you commanding attention or demanding attention?
Photo by Karolina Grabowska on Pexels.com There’s a big difference between commanding people’s attention and...
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Increase your prices. Boost your sales!
Photo by Teuku Fadhil Your pricing is a critically important part of your marketing. And today, I’m going to recommend some...
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Why you need a story. From the original Mad Man
Someone asked me why her business needed a story . She thought it was, “a load of trendy nonsense”. When I answered her...
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Small ideas. Huge impact. Fast
Photo by SevenStorm on Pexels.com A very quick way to improve your results, is to seek out, and deploy, the small things that...
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This creative marketing idea costs nothing and is super effective
Photo by Masud Allahverdizade on Pexels.com It’s a simple marketing idea. It costs you nothing. And I’ve seen it work...
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Write tight
Photo: cottonbro studio The infinite space on the Internet encourages overlong writing. And people have never had shorter...