https://jimsmarketingblog.com/feed/
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A powerful lesson from Apple and StarbucksIs your business both focused and flexible? Those words almost sound like opposites. They’re not. In business, they...
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The marketing power of ‘Style Over Substance’Photo: Shutterstock . The following statement will sound counter-intuitive. That’s because you’ve been lied to...
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Build your ideal business. No selling required. None. Zilch!Photo: Shutterstock . I’m going to share a powerful marketing idea with you today. It’s all about how to attract...
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Entrepreneurs think differentlyThe average small business owner needs a very good reason to do something new. Yet, just a feeble excuse is more than enough to stop them...
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The day I met Lisa!In 2017, Frankie introduced me to someone amazing. “Jim, this is Cid, that wonderful photographer I told you...
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7 Essentials for business successIn just a few weeks time, we will be half way through the year. So, how’s things? Are you on track to hit or smash your 2023 goals?...
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When was the last time you…When was the last time you tested different pricing models? When was the last time you were contacted by a media outlet, for your...
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Jim, why have my sales numbers dropped?Have you noticed an unexpected drop in sales or new clients? If you have, you’re not alone. It’s a challenge, which...
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Your future. Your choice. Own it!During periods of rapid change, it’s easy to feel like you have less control over your business results. That’s really not the...
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Marketing 101: Do free offers work?A lot of people ask me about the marketing effectiveness of free offers or freebies. So today, I have a few ideas and a story to share, to help...
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A lesson in goal setting from the genius of MichelangeloHow are your business goals coming along? As you consider your answer to that question, I’d like you to think about the...
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3 Essential things you must tell your prospectsBefore you pull the trigger on your next marketing effort, here are 3 questions your prospective clients or customers need you to answer....
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It’s okay. Even Superman struggled with kryptoniteImage: Esteban Lopez Every business owner has weaknesses. Including you and me. But that’s okay. After all,...
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Average regularly beats outstandingThere’s no doubt about it. There are prospective clients out there who need what your business provides. That’s a fact!...
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Your future is as bright as you think it isI’ve been working with a lot of small business owners, who are prospering mightily right now. Today, I’m going to share a...
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This tip can improve your whole businessHere’s a very quick tip, which can dramatically improve things across your entire business. As someone who has mentored...
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Your customer, and your business, are oneIf it’s best for your customer, do it. Seriously, just do it! Because it will automatically be best for you and your business, too....
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Stop focusing on more sales leads. Really. Just stopWhat do you think is the most common problem that business owners ask me to help them with? It’s a version of this: “Hi...
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12 Quick tips and ideas to help your business thriveIn no particular order. Be stingy with your time , but not with your ideas. Your past does not equal your future. Next level...
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Marketing that sticks, is marketing that sellsMarketing that spreads does exactly that. It spreads from one person to another. And from a sales perspective, it can be a total waste of...
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Decisions: How to get your timing rightThe right time, and the perfect time, are not the same time. But many small business owners are totally unaware of it. And it...
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Your opinions, voice, uniqueness and AIOpportunity is knocking. It’s knocking loud and it’s knocking clear. The best part? To benefit from this spectacular...
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12 Trusted ways to get free publicityPeople will happily share your message for free. If it’s baked into your product or service . When you see someone using a laptop...
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Sales Targets: You’re doing it all wrongThere’s something a lot of business owners get wrong about sales targets . It’s simply this: They usually misunderstand the...
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Why lists dominate marketing. And why you should use themEver wondered why so many articles, videos and newsletters are based around the idea of a list ? Yes, you’re right. It’s...
