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How to Develop Your Ecommerce Marketing Strategy for the New Year
With the holidays behind us, we’re all hoping for a successful year in ecommerce—and the best way to do that is to start the new year with a...
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How to Enhance Your Holiday Return Process
As the busy holiday shopping season comes to a close, congratulate yourself on making it through one of the wildest years in recent memory....
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Acquiring vs. Retaining Customers: The When & How of Each
New and repeat customers are two very different audiences with different needs. While debate has long raged over which audience should be the...
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Merchant Stories: Game Bibs
We love to hear stories about our merchants’ ecommerce journeys, so we’re sharing them for you to enjoy as well. Read on to learn about how...
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The 9 Best Email Types to Include in Your Ecommerce Email Marketing Strategy
Email marketing is an essential part of owning and operating any business. The most effective email marketing strategies inspire purchase...
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Leadership Spotlight: Mia Pruett, Head of Search Marketing for Studio
Each month, we’re interviewing members of Volusion’s leadership team to gain insight into the people behind the company. This month, we’re...
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10 Ways To Drive More Purchases Through Social Media
For ecommerce businesses, the benefits of social media marketing heavily favor brand recognition and customer loyalty. While the importance of...
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Black Friday and Cyber Monday Shatter Sales Records
The 2020 Black Friday shopping weekend exceeded expectations for businesses again this year, showing marked increases in sales and yearly growth....
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Merchant Stories: Pastosa Ravioli
We love to hear stories about our merchants’ ecommerce journeys, so we’re sharing them for you to enjoy as well. Read on to learn about how...
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What the Google Core Algorithm Update Means for Ecommerce
On Nov 10, 2020, Google announced that their new 2021 Google Algorithm Update will tentatively be deployed in May 2021. This update will be...
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Leadership Spotlight: Dustin Frazier, Director of Client Success
Each month, we’re interviewing members of Volusion’s leadership team to gain insight into the people behind the company. This month, we’re...
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How to Audit Your Ecommerce Store’s SEO in 10 Easy Steps
When it’s time to decide where to spend your marketing budget, understanding the state of your store’s on-site SEO is critical. But professional...
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How Amazon’s Late Prime Day Event Is Already Affecting Black Friday
Since its first occurrence on Amazon’s 20th birthday in 2015, Prime Day has become a lucrative annual sales event for the online retail giant....
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Merchant Stories: The Egg Carton Store
We love to hear stories about our merchants’ ecommerce journeys, so we’re sharing them for you to enjoy as well. Read on to learn about how...